A while ago, a software developer friend told me about a PC fighter plane game he was working on. He was literally spending thousands of hours researching game engines, polishing scenarios, making the graphics as realistic as possible.
So I decided to help him with a demonstration.
Next time we were out with some other friends, I asked everyone “What was the last PC software package you bought?”.
Everyone looked at me blankly.
Then I asked “What is your favourite mobile phone app?”
Everyone pulled out their mobile phones and started talking at the same time.
My software developer friend leaned forward quietly and said “you b*stard” – but he took my point.
Last I heard he had converted all his software to run on a mobile game engine, and was busy making it all look good for a mobile environment.
PCs still have their uses – as Steve Jobs, the legendary ex-CEO of Apple once said, a PC is good for content creation. I usually use a Mac laptop to create new entries for this blog.
But mobile devices – phones, iPads, tablets – have come to utterly dominate content consumption.
Next time you think up a great idea for a PC application, take the thought a little further, and consider how your idea would work in a mobile phone environment. Because the chances are it would work well – and Mobile is where the action is.
For more information about mobile phone app development, iPhone development, or Android development, please contact Eric Worrall.